Next.js frontend and full SEO implementation for a puppies & dogs marketplace in India
Built the public-facing UI and page templates for GoodFurs—an India-wide puppies/dogs marketplace with city & breed browsing, listings, blog, and FAQs. Implemented SSR/ISR pages in Next.js, reusable cards and filters, responsive layout, and lead CTAs (call/WhatsApp). SEO work included keyword research & IA, programmatic city/breed pages, canonical/robots, XML sitemaps, JSON-LD (FAQ, Article, Product/Offer & LocalBusiness), internal linking, and performance tuning for Core Web Vitals (image optimization, lazy loading, preconnect, critical CSS). Also set up GA4 + GTM and search console coverage fixes. Result: faster UX, better indexation, and solid ranking footprint across city/breed pages
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